AVANSER Dynamic Numbers enable online marketers to automatically display a unique tracking number on a website according to the specific keyword, PPC ad, search engine, referring website or banner ad to track which online traffic sources generate phone leads.
With full integration of call data into Google Analytics and Adwords optimizing campaigns to call conversion and increasing your ROI is simple.
Using only real-time data ensures the highest level of data accuracy and provides actionable and timely business intelligence for your clients campaigns.
- Identify which keywords are delivering results
- Integrate call data into Google Analytics and other 3rd party platforms
- Determine exact cost per lead for online campaigns
AVANSER’s advanced API enables you to centralise your data and reporting platforms with integration into a number of other marketing measurement and analytics tools, including the entire Google Stack (GA, Adwords and DoubleClick), as well as AB testing platforms such as Optimizely.